This puts things in perspective.
http://www.espn.go.com/blog/pac10/tag/_/name/chris-hill
Most non-AQ programs lose money, as the article notes. And I've heard a huge percentage of BCS programs do.
Colorado is no. 3 in the new Pac 12, a hair behind no. 2 Washington.
http://www.espn.go.com/blog/pac10/tag/_/name/chris-hill
As for the new Pac-12 members, Colorado is 24th in the nation (14.78 million [in profit, i.e., net revenue]). And Utah? From the story:
Utah, which recently accepted a bid to leave the Mountain West for the Pac-10 Conference, had the greatest net profit [among non-automatic-qualifying teams] at $6.54 million, which ranks 49th among all 120 FBS schools. Utah, however, was the exception among non-automatic qualifying BCS schools, as 34 of the 51 either showed no profit or lost money.
Utah, which recently accepted a bid to leave the Mountain West for the Pac-10 Conference, had the greatest net profit [among non-automatic-qualifying teams] at $6.54 million, which ranks 49th among all 120 FBS schools. Utah, however, was the exception among non-automatic qualifying BCS schools, as 34 of the 51 either showed no profit or lost money.
Colorado is no. 3 in the new Pac 12, a hair behind no. 2 Washington.
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