So, apparently marketing agencies are springing up all over the place to sign athletes and represent their NIL interests. https://www.ohanax.com/#about-us
This Ohana Experience company is signing a deal with some crypto trading company to have BYU athletes represented by Ohana promote the crypto company: https://www.globenewswire.com/news-r...tform-FTX.html
In other news, Tyler Allgeier and Gunner Romney are now pitching chicken wings?
And we learn more in the DNews Article about Ohana:
This Ohana Experience company is signing a deal with some crypto trading company to have BYU athletes represented by Ohana promote the crypto company: https://www.globenewswire.com/news-r...tform-FTX.html
The partnership will involve sponsored posts on the players' social media channels about FTX, sharing the things they enjoy about the platform and encouraging their followers to use it with them. In exchange, FTX will pay each BYU Football player signed with OhanaX over $500 in their choice of US Dollars or cryptocurrency.
Allgeier and teammate Gunner Romney, one of BYU's top receivers, recently signed on to be ambassadors for YOKE Gaming and the app’s partnership with It’s Just Wings, a brand that operates out of Chili’s restaurants
The deal for Romney and Allgeier was brokered through OhanaX, the agency established by Utah Valley businessmen Carl Sokia and Brandon Doyle that represents almost every player in BYU’s program.

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