Lol2 @ LC.
Since CC seems obsessed on the "proceeds" question, it is common for some movies to donate "a portion of the proceeds" to some charity. So when the church is saying "all proceeds," they are differentiating themselves from these movies that donate say, 5% of the net. Not really saying that all gross proceeds will go. I think that "net" is implied because most movie production companies are for-profit, and it would be unthinkable to donate gross proceeds. Plus everyone up the distribution chain would be thinking "Gee am I gonna get my money back for distributing this puppy or is it going to the Red Cross?"
The only reason why we are even discussing this is because the Church could afford to take a total loss on this film, which they would do if they donated gross proceeds. Most people, inside and outside the biz, would automatically think total net, Pia Zadora vehicles notwithstanding. (This last reference is for you PAC)
Since CC seems obsessed on the "proceeds" question, it is common for some movies to donate "a portion of the proceeds" to some charity. So when the church is saying "all proceeds," they are differentiating themselves from these movies that donate say, 5% of the net. Not really saying that all gross proceeds will go. I think that "net" is implied because most movie production companies are for-profit, and it would be unthinkable to donate gross proceeds. Plus everyone up the distribution chain would be thinking "Gee am I gonna get my money back for distributing this puppy or is it going to the Red Cross?"
The only reason why we are even discussing this is because the Church could afford to take a total loss on this film, which they would do if they donated gross proceeds. Most people, inside and outside the biz, would automatically think total net, Pia Zadora vehicles notwithstanding. (This last reference is for you PAC)
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